Purrconomy privacy policy
Last updated: November 2, 2026
Purrconomy is a game about a black cat and her room. This policy says what data the game collects, why, who else handles it, how long it is kept, and how you can see it, change it or delete it. It covers the Purrconomy app on Google Play and the App Store.
Who we are
Purrconomy is made by DVSoftware, the sole proprietorship (preduzetnik) DEJAN VELIMIROVIĆ PR AGENCIJA ZA RAČUNARSKO PROGRAMIRANJE DVSOFTWARE BEOGRAD (PALILULA), Milorada Dimitrijevića 16/35, 11060 Beograd (Palilula), Serbia (registration number 63644153, tax ID 108707845), "we" in this policy. We decide how your data is used (we are its controller).
Contact for anything about your data: info@dvsoftware.rs.
The short version
- You don't need to give us your name or email to play. The game makes an anonymous account so your progress can be saved in the cloud.
- If you sign in with Google or Apple, we receive what they share with us, so you can play the same game on another device.
- Your cat appears on the neighborhood board as "A neighbor's cat" until you name her. Her name, if you give her one, and how far she has come are shown to other players. Settings, Privacy, Show my cat on the board takes her off.
- The game shows ads from Google AdMob. In the EU, the UK and Switzerland, ads are personalized only if you agree. In Serbia they are never personalized.
- Usage statistics and crash reports help us balance and fix the game. In the EU, the UK, Switzerland and Serbia they are off unless you turn them on.
- We don't sell your data.
- You can delete everything from the game: Settings, Account, Delete my data.
What we collect, and why
| What | Why | Legal basis | Kept |
|---|---|---|---|
| An account ID made by Firebase when you first play | to keep your cloud save, your cat on the board and your purchases with you | contract | until you delete your data, or 13 months without play (36 months if you signed in with Google or Apple) |
| If you sign in: your name, email address and account ID from Google, or the email address (which may be a private relay address) and account ID Apple shares | to let you load your game on another device | contract | until you delete your data, or 36 months without play |
| The technical data every request to our servers carries: IP address, system and app version, and a token for this installation | to answer the request and keep the servers safe from abuse | legitimate interest | not kept by us (Google keeps security logs under its own terms) |
| Your game progress (with three daily copies you can go back to), the app version, a random ID for this installation and your support code | to save your game in the cloud and bring it back, on this phone or another | contract | until you delete your data, or 13 months without play (36 months if you signed in) |
| Your cat on the neighborhood board: the name you give her, her coat, purrs, life, stars, box and home | to show your cat to the other players and let cats visit | contract | until you turn off Show my cat on the board or delete your data; off the board's top list after 30 days without play |
| Visits your cat makes and greetings between cats | to deliver them to the other player | contract | a visit 26 hours, a thank-you 14 days |
| Records about your cat's names: how often you renamed her, and names hidden after reports | to apply the neighborhood rules | legitimate interest | until you delete your data |
| Reports you send about a cat's name (the name, the reason you chose, and when), and reports about your cat's name | to keep the neighborhood friendly | legitimate interest | 180 days, or until you or the other player delete their data |
| Reports you send about an ad: which ad, the reason, and a note if you write one | to find and block ads that shouldn't be shown | legitimate interest | 180 days, or until you delete your data |
| What you bought (Remove Ads, the Extras pack, the Supporter bundle), the store's transaction ID, price and currency | to give you what you bought on your devices and restore it | contract | until you delete your data (the store keeps its own records of the payment) |
| Usage statistics: what happens in the game (for example lives started, items bought), sessions and screens, device model, system and app version, language, approximate location from a shortened IP address, and an installation ID | to understand how the game is played and balance it | consent in the EU, the UK, Switzerland and Serbia; legitimate interest elsewhere | 14 months |
| Crash reports: what the app was doing when it crashed, device model and system version, and an installation ID | to find and fix crashes | consent in the EU, the UK, Switzerland and Serbia; legitimate interest elsewhere | 90 days |
| Country, language, time zone, system and app version, and an installation ID | to send the right game settings for your version and region (for example the privacy rules for your country) | legitimate interest | not kept by us (Firebase keeps an installation's data while it is used) |
| A check that the app is the real one, on a real device (Google Play Integrity or Apple App Attest) | to stop modified copies from abusing the game's servers | legitimate interest | not kept by us |
| Advertising data (see Ads): the advertising ID (on iPhone only if you allow tracking), IP address, the ads you see and tap, and the app's performance | to show and measure ads and prevent ad fraud | consent for personalized ads where it is required; legitimate interest for other ads | by Google, under its own terms |
| Your choices about ads, tracking and statistics | to respect them | legal obligation | on your phone; Google's consent tool keeps its own record |
| A record that your data was deleted | to finish a deletion that was interrupted, and to show that we did it | legal obligation | 30 days after the deletion |
| Server logs | to run, secure and fix the servers | legitimate interest | 30 days |
| Daily copies of the database | to recover from a fault | legitimate interest | 7 days |
| Emails you send us, and your support code if you give it | to answer you | legitimate interest | 2 years after your last message |
We don't collect your precise location, contacts, photos, files, messages or payment details. The names you give your kittens stay in your private save; nobody else sees them.
On your phone
The game keeps your progress, your settings, the cats you hid, its plan for reminders and your privacy choices on your phone. Reminders ("her next life opens", "her nap is full") are planned on the phone; nothing about them is sent to us. Your phone's own backups (Android's backup to your Google account, or an iPhone backup) may include the saved game; they belong to your Google or Apple account, not to us.
Ads
The game shows a banner at the top, a full-screen ad at the end of the short scene between some of the cat's lives, and ads you can choose to watch for a bonus. They come from Google AdMob. Google receives your device's IP address (from which it estimates your general location), your device's advertising ID (on iPhone only if you allow tracking), information about the ads you see and tap, and technical information about the app's performance.
- No ad is requested until the game knows whether it needs your consent. In the EU, the UK and Switzerland, Google's consent form asks you first. Change your choice any time in Settings, Privacy, Privacy choices.
- In Serbia, ads are not personalized.
- On iPhone, the game asks once, on a later start (never the first), whether you allow tracking. The game is exactly the same either way. Change it in your iPhone's Settings, Privacy & Security, Tracking.
- On Android you can reset or delete your advertising ID in your phone's settings.
- Remove Ads (or the Supporter bundle) removes the banner and the full-screen ads. Ads you choose to watch stay available.
- Saw an ad that shouldn't be there? Settings, Ads and purchases, Report an ad sends us which ad it was, the reason you pick and a note if you write one.
How Google uses this data: policies.google.com/technologies/partner-sites
The neighborhood
Every player's cat is on the neighborhood board, as "A neighbor's cat" until she is named. Other players see your cat's name, her coat, her lifetime purrs, her life and stars, her box and her home, her place on the board, and her visits to their window. Names must follow the neighborhood rules (dvsoftware.rs/purrconomy/terms). Names are checked automatically and can be reported, with a reason; a name reported by three players is hidden at once, and we review reports and may reset a name or keep a cat off the board. Every name and the visiting cat at the window has "Hide this cat", which stops her visits and hides her name from you. Settings, Privacy, Show my cat on the board takes your cat off the board at once and stops her visits; turning it on again puts her back.
Purchases
Purchases are made through Google Play or the App Store, which handle the payment: we never see your card. RevenueCat, a company that checks purchases for us, receives the store's confirmation of what you bought, its transaction ID, price and currency, and your account ID, so the purchase follows your account to your other devices when you sign in there. Restore purchases is in Settings, Ads and purchases.
Who handles your data
- Google (Firebase: sign-in, the database, cloud functions, usage statistics through Google Analytics, crash reports through Crashlytics, remote settings and app integrity checks), as our processor, under the Firebase data processing terms, with Google Analytics' data sharing settings off.
- Google (AdMob and its consent form), for ads: as an independent controller for personalized ads, and as our processor for other ads.
- RevenueCat, Inc., as our processor, for checking and restoring purchases.
- Apple and Google as app stores, for purchases, Sign in with Apple and Sign in with Google, under their own terms.
- Authorities, when the law requires it.
The game's database and its functions run in the European Union (Google's europe-west1 region, in Belgium), and so do its backups. Google and RevenueCat also process data in the United States.
Children
Purrconomy is not meant for children under 13. In the EU, the UK and Serbia, if you are under the age at which you can agree to online services yourself (15 in Serbia; 13 to 16 in EU countries), please don't turn on usage statistics and don't agree to personalized ads without a parent. If you think a child has given us data, write to info@dvsoftware.rs and we will delete it.
Your rights
You can ask to see your data, correct it, delete it, take it with you, object to our use of it, or limit it, and you can withdraw consent at any time without affecting what was done before.
- Delete everything: Settings, Account, Delete my data.
- Start your progress over: Settings, Progress, Reset progress.
- Stop statistics and crash reports: Settings, Privacy, Share usage and crash reports.
- Change your ad choices: Settings, Privacy, Privacy choices (where it applies).
- Take your cat off the board: Settings, Privacy, Show my cat on the board.
- Anything else: write to info@dvsoftware.rs with your support code (Settings, Account). We answer within one month.
You can complain to the Commissioner for Information of Public Importance and Personal Data Protection of Serbia (www.poverenik.rs), or to the data protection authority where you live.
Deleting your data
Delete my data removes your cloud save and its daily copies, your cat on the board, your visits and greetings, the reports you sent and the reports about your cat, your account and its link to Google or Apple (on iPhone it also withdraws Sign in with Apple), your purchase records at RevenueCat, and the progress on your phone, and it asks Google Analytics to delete the statistics kept for your installation. Copies in our database backups are gone within 7 days, crash reports within 90 days, and server logs within 30 days. A record that the deletion happened is kept for 30 days. Your purchases belong to your Google Play or App Store account and stay there: Restore purchases brings them back.
If you don't use the game for 13 months (36 months if you signed in with Google or Apple), we delete your account and its data in the same way.
Without the app: dvsoftware.rs/purrconomy/delete
Security
Data travels encrypted (HTTPS). The database lets each player read and write only their own save; the public board is built by our servers from the rules of the game; integrity checks keep modified copies of the app out. We store no passwords: sign-in goes through Google or Apple.
Changes
If this policy changes in a way that matters, the game tells you the next time you open it, and the date at the top changes.
Contact
info@dvsoftware.rs · DVSoftware (DEJAN VELIMIROVIĆ PR AGENCIJA ZA RAČUNARSKO PROGRAMIRANJE DVSOFTWARE BEOGRAD (PALILULA)), Milorada Dimitrijevića 16/35, 11060 Beograd (Palilula), Serbia